Open innovation and software companies: why does this partnership make sense?

Gesinco is the largest collection agency in Argentina with more than 500 offices distributed in 18 provinces.

The entire collection structure of this client is centralized mainly in telephone interactions and via WhatsApp with the debtors of different financial products.

They needed a solution that would allow them to unify a single WhatsApp number for the more than 400 employees of the company.


  • Time: 3 Months
  • Tech Stack: React, Node.js
  • Project type: Fixed price

Tech Challenge

Create a scalable platform that would handle thousands of daily messages, for more than 400 users simultaneously, synchronized with an unofficial WhatsApp API in a way all debtors’ information would be synchronized in the same chat window.


We created a Webapp in Angular and Node.js that allows the synchronization of a single phone so that it can be used simultaneously by all company employees, connected to their CRM and enriching the chat information in real time with the status of the debt, type of arrears and payments of each client.

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  • Savings in personnel costs USD 3.000 per month: The company paid for this service u$s 3.000 monthly.
  • Savings in labor force: The company had 6 full-time workers avocated to this task. Personnel could after be relocated to complete higher valued-added tasks.
  • Automatic scaling: Today this process is of critical impact for the company and is mounted on a platform that will allow it to scale in the future to meet the demand of new employees without the need for a technology upgrade.

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